NorthStar Autonomy v2

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Autonomy v2 $100,000 Revenue Guarantee

NorthStar Advanced Exercise Science offers a $100,000 revenue guarantee to all first-time Autonomy v2 licensees. This policy applies across the full two-year license term and reflects both direct revenue and promotional value generated through the use of Allocation Tickets. If a licensee fails to meet the guaranteed threshold by the end of the term, NorthStar will extend their license for an additional two years at no cost.

Because we can project outcomes with a high degree of accuracy each quarter, we actively monitor performance trends throughout the license. If, by the third quarter of the first year, it appears the licensee is not on track to approach $50,000—particularly given that Q4 is historically the weakest in the fitness industry, while Q1 tends to surge due to New Year demand—we don’t wait for two years to lapse before intervening. Instead, we initiate outreach during the second half of year one to ask whether you’d like assistance. This includes offering six months of complimentary Business Development Specialist support to help activate your license more effectively and avoid a repeat of underperformance in year two.

The following scenarios are covered under this guarantee:

Scenario 1: Allocation Ticket Non-Exhaustion
If all Allocation Tickets are not fully assigned or redeemed by the end of the two-year license term, the licensee qualifies for a no-cost two-year license extension. This ensures that any remaining Allocation Tickets retain their full value and can still be distributed and activated without penalty. The licensee will maintain uninterrupted access to all program features, support services, and delivery infrastructure included in the original license.

In these cases, NorthStar also provides six months of dedicated Business Development Specialist support at no charge, designed to help maximize the remaining ticket value. This support focuses on outreach strategy, promotional positioning, and local engagement techniques that have proven effective in increasing assignment and redemption rates during the extension period.

Scenario 2: Revenue Shortfall – Direct Sales Use
If the licensee uses Allocation Tickets to sell Av2 sessions or programs directly and does not generate at least $100,000 in gross revenue over the two-year term, the guarantee applies—provided accurate pricing and sales data are submitted through the Allocation Ticket system. This ensures that all declared values and actual revenue outcomes are documented and traceable, allowing the guarantee to be honored even when sales strategies vary from one business to another.

In this scenario, the included six-month Business Development Specialist support is oriented toward revenue recovery. Emphasis is placed on refining the sales framework used in the first term—examining where breakdowns occurred in pricing, positioning, or audience engagement. The BDS will help reframe the remaining or future Allocation Ticket usage around clearer value communication and smarter monetization, so the second license term can yield stronger financial performance.

Scenario 3: Revenue Shortfall – Promotional Use
If the licensee uses Av2 as a promotional offering—meaning it is included as part of another service rather than offered as a stand-alone product—and overall performance falls short by the end of the two-year term, the licensee qualifies for a no-cost two-year license extension, provided all promotional activity is properly documented through the Allocation Ticket system.

Promotional use includes situations where Av2 is added to another offering to strengthen its appeal or increase its value. For example, a gym might include Av2 with long-term memberships, a chiropractor might bundle it with multi-visit care plans, or a wellness clinic may provide it as part of a client loyalty program. In each case, Av2 serves as a strategic enhancement to another service rather than being sold directly.

In this scenario, the six-month Business Development Specialist support focuses on helping the licensee improve the positioning and promotion of Av2 within these bundled or incentive-based formats. This includes support in refining offer structure, enhancing how Av2 is presented by staff, and strengthening promotional strategies to drive higher client engagement and more consistent utilization throughout the remainder of the original term and into the extended two-year period.

Important Notes:
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• The guarantee does not apply in cases where Allocation Tickets were given away without an assigned value or attached service.

• This is not a monetary refund policy. No financial reimbursements will be issued. The sole remedy under this policy is a no-cost two-year license extension.

• Documentation of usage, ticket value, and implementation activity must be available via the Allocation Ticket system for eligibility.

• Complimentary BDS support is available for qualifying licensees facing difficulty moving tickets during the license term. To request this support, licensees must submit a support request through the Allocation Ticket portal.

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Autonomy v2
Advanced Exercise Science
Autonomy v2 provides cloud-structured training programs engineered from NorthStar Advanced Exercise Science’s research and development.
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Autonomy v2 is a premium exercise-science training system within the NorthStar network, designed for licensed fitness and wellness facilities. Autonomy v2 (Av2) is not sold online or to the general public. For corporate information and regional divisions, visit NorthStar Central 
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